Education

Public Relations Certificate Post Graduate                                                                        Jan. 2010-Aug. 2010

Humber College Institute of Technology and Advanced Learning

Courses in: PR Writing, Corporate Social Responsibility, Social Media, Communications Planning, Media Relations, Business for PR

Journalism Post Graduate                                                                                                  Sept. 2009- Dec. 2009

Humber College Institute of Technology and Advanced Learning

Courses in: Writing, News Reporting, Interviewing Skills, Photography

Honours History Degree, English Literature Minor                                                        Sept. 2004- May 2009

University of Waterloo

Relevant Experience

Canadian Cystic Fibrosis Foundation’s Great Strides Walk

 Media Relations Committee                                                                                                      Feb. – June 2010

Toronto, Ont.

• The Great Strides Walk Toronto raised $650, 000 for vital CF research.
• Attendance at bi-weekly meetings
• Creation of media list using Media Source, media e-pitching and follow-up calls
• Wrote and edited media alert and compiled media kits
• Created social media campaign by starting a blog: http://www.greatstridesccff.blogspot.com
• Media Relations and Sponsorship Team Captain on day of event: media and sponsor check-in, handled media enquiries and escorted media around Toronto Zoo to find best possible photo-ops

Writers and Editors Network (WEN) Event                                                                            Jan. – April 2010

Chair

Humber College, Toronto, Ont.

• The WEN event is a networking opportunity for local writers and editors, organized and executed by the Humber College PR certificate students
• Responsible for leading class meetings and client meetings and creating an agenda
• Management of sub-committee leaders to ensure tasks were delegated
• Ensure the critical path deadlines were met
• Liaising with client (WEN chair member) to ensure objectives were met  

Canadian Songwriters Hall of Fame Gala                                                                                        March 2010

Media Relations Assistant

Toronto, Ont.

• Handled media enquiries in VIP room and coordinated photo-ops for inductees
• Worked with inductee Rush’s publicity team to arrange interviews for media
• Escorted media in and out of award show and helped find optimum photo-ops for photographers

Canada Blooms Tradeshow                                                                                                                March 2010

Toronto, Ont.

• Worked with OEB Enterprise, PR company, compiling media kits

Work Experience

Student Tutor                                                                                                                   Sept. 2009 – April 2010

Humber College Career Services Centre, Toronto, Ont.  

• Tutor current students and alumni of Humber College on resume and cover letter writing

Geographic Information System Assistant                                                                                   Summer 2009

Transportation Department, City of Brantford, Ont.  

• Responsible for traffic sign inventory involving GPS system

Customer Service Representative                                                                                     May 2005- April 2009

TD Canada Trust, Brantford, Ont.  

• Responsible for all aspects of everyday banking services and customer transactions

Technical Skills

• Working knowledge of: Microsoft Office Suite, Adobe Photoshop, Adobe In Design
• Proficient knowledge of social media applications including Twitter, LinkedIn, Ning, WordPress and Blogger

Memberships

• International Association of Business Communicators (IABC)
  • Attendance and participation at IABC Student World Conference (June 2010)
  • Won the IABC and DIRECTV case study competition at Student World Conference
•  Canadian Public Relations Society (CPRS)